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Retail is the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand identified through a supply Single women looking casual sex Provo. The term "retailer" is typically applied where a service provider fills the small orders of eomen large number of individuals, who are end-users, rather than large orders of a small number of wholesalecorporate or Sungle clientele. Shopping generally refers to the act of buying products. Sometimes this is done to obtain final goodsincluding necessities such as food and clothing; sometimes it takes place as a recreational activity.

Recreational shopping often involves window shopping and browsing: Retail markets and shops have a very ancient history, dating back to antiquity. Some of the earliest retailers were itinerant peddlers. Over the centuries, retail shops were transformed from little more than "rude booths" to the sophisticated shopping malls of the modern era.

Most modern retailers typically make a variety of strategic level decisions including the type of storethe market to be served, the optimal product assortment, customer servicesupporting services and Single women looking casual sex Provo store's overall market positioning. Once the strategic retail plan is in place, retailers devise the retail mix which includes product, price, place, loo,ing, personnel and presentation.

In the digital agean increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing. Digital technologies are also changing the way that consumers pay for goods and services. Retailing support services may also include the provision of credit, delivery casuaal, advisory services, stylist services and a range of other supporting services.

Shopping streets may restrict traffic to pedestrians only. Sometimes a shopping street has a partial or full roof to create a more comfortable shopping environment — protecting customers from various types of weather conditions such as extreme temperatures, winds or precipitation. Forms of non-shop retailing include online retailing a type of electronic-commerce used for business-to-consumer B2C transactions and mail order.

Retail comes from the Real milf that fuck Providence Utah French word taillerwhich means "to cut off, Single women looking casual sex Provo, pare, divide" in terms of tailoring It was first recorded as a noun with the meaning of a "sale in casyal quantities" in from the Middle French retail"piece cut off, shred, scrap, paring".

Retail refers to the activity of reselling. A retailer is any person or organisation is a reseller who sells goods or services directly to consumers or end-users.

In some jurisdictions or regions, legal definitions of Single women looking casual sex Provo specify that at least 80 percent of sales activity must be to end-users.

Retailing often occurs in retail stores or service establishments, but may also occur through direct selling such as through vending machines, door-to-door sales or electronic channels. Retail service providers include retail banking, tourism, insurance, private healthcare, private education, private security firms, legal firms, publishers, public transport and others.

For example, a tourism provider might have a retail division that books travel and accommodation for consumers plus a wholesale division that purchases blocks of accommodation, hospitality, transport and sightseeing Single women looking casual sex Provo are subsequently packaged into a holiday tour for sale to retail travel agents. Some retailers badge their stores as "wholesale outlets" offering "wholesale prices. Different jurisdictions set parameters for the Single women looking casual sex Provo of consumer to business sales that define a retail business.

Retail markets have existed since ancient times. Archaeological evidence for 40 looking for ltr, probably involving barter systems, dates back more than 10, years. As civilizations grew, barter was replaced with retail trade involving coinage. These markets typically occupied a place in the town's centre. Surrounding the market, skilled artisans, such as metal-workers and leather workers, occupied permanent premises in alleys that led to the open market-place.

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These artisans may have sold wares directly from their premises, but also prepared goods for sale on market days. The latter was a vast expanse, comprising multiple buildings with shops on four levels. The Phoeniciansnoted Single women looking casual sex Provo their seafaring skills, plied their ships across the Mediterranean, becoming a major trading power by the 9th century BCE.

The Phoenicians imported and exported wood, textiles, glass and produce lookihg as wine, oil, dried fruit and nuts. Their trading skills necessitated a network of colonies along the Mediterranean coast, stretching from modern day Crete through to Tangiers and onto Sardinia [13] The Phoenicians not only traded in tangible goods, but were also instrumental in transporting culture.

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The Phoenician's extensive trade networks necessitated considerable book-keeping and correspondence. In around BCE, the Phoenicians developed a consonantal alphabet which was much easier to learn that the complex scripts used in ancient Egypt and Mesopotamia.

Phoenician traders and merchants were largely responsible for spreading their alphabet around the region. In the Graeco-Roman world, the market primarily served the local peasantry. Local producers, who were generally poor, would sell small surpluses from their individual farming activities, purchase minor Single women looking casual sex Provo equipment and also buy a few luxuries for their homes.

Major producers such as the great estates were sufficiently attractive for merchants to call directly at their farm-gates, obviating the producers' need to attend local markets.

The very wealthy landowners managed their own distribution, which may have involved exporting and importing. The woken of export markets in antiquity is well documented in ancient sources and archaeological case studies. The rise of retailing and marketing in England and Europe has been extensively studied, but less is known about developments elsewhere.

In Medieval England and Europe, relatively few permanent shops were to be found; instead customers walked into the tradesman's workshops where they discussed purchasing options directly with tradesmen.

In 13th century London, mercers and haberdashers were known to exist cwsual grocers sold "miscellaneous small wares as well as spices and Single women looking casual sex Provo but fish and other perishables were sold through markets, costermongers, hucksters, peddlers or other Single women looking casual sex Provo Beautiful mature ready horny sex Sioux City itinerant vendor.

In the more populous cities, a small number of shops were beginning to emerge by the 13th century. In Chestera medieval covered shopping arcade represented pooking major innovation that attracted shoppers from many miles around.

Known as " The Rows" this medieval shopping arcade is believed to be the first of its kind in Europe. Medieval shops had little in common with their modern equivalent. As late as the 16th century, London's shops were described as little more than "rude booths" and their owners "bawled as loudly as the itinerants.

The shutters were designed to open so lookinf the top portion formed a canopy while the bottom was fitted with legs so that it could serve as a shopboard. Glazed windows, which Singke rare during Discreet Married Dating 8 minute medieval period, and did not become commonplace until the eighteenth century, meant that shop interiors were dark places.

Outside the markets, goods were rarely out on display Single women looking casual sex Provo the service counter was unknown. Shoppers had relatively few opportunities to inspect the merchandise prior to consumption. Many stores had openings onto the street from which they served customers. Single women looking casual sex Provo the major cities, most consumable purchases were made through markets or fairs.

Markets were held daily in the more populous towns and cities or weekly in the more sparsely populated rural districts. Markets sold fresh produce; fruit, vegetables, baked goods, meat, poultry, fish and some ready to eat foodstuffs; while fairs operated on a periodic cycle and were almost always associated with a religious festival. Market towns dotted the medieval European landscape while itinerant vendors supplied less populated areas or hard-to-reach districts.

Peddlers and other itinerant vendors operated alongside other types of retail for centuries. Blintiff has investigated the early Medieval networks of market towns across Europe, and suggests that by the 12th Single women looking casual sex Provo there was an upsurge Ptovo the number of market towns and the emergence of merchant circuits as traders bulked up surpluses from smaller regional, different day markets and resold them at the larger centralised market towns.

The Grand Bazaar in Istanbul is often cited as the world's oldest continuously-operating market; its construction began in The Spanish conquistadors wrote glowingly of markets in the Americas. In the 15th century the Mexica Aztec market of Tlatelolco Single women looking casual sex Provo the largest in all the Americas.

English market towns were regulated from a relatively early period. The English monarchs awarded a charter to local Lords to create markets and fairs for a town or village. This charter would grant the lords the right to take tolls and also afford some protection from rival markets.

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For example, once a chartered market was granted for specific Single women looking casual sex Provo days, a nearby rival market could not open on the same days. Purchase decisions Bywater marigny woman wanted based on purchase criteria such as consumers' perceptions of the range, quality, and price of goods. This informed decisions about where to make their purchases and which markets were superior.

Braudel and Reynold have made a systematic study of these European market towns between the thirteenth and fifteenth century. Their investigation shows that in regional districts markets were held once or twice a week while daily markets were common in larger cities. Gradually over time, permanent shops with regular trading days began to supplant the periodic markets, while peddlers Sijgle in the gaps in distribution.

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The physical market was characterised by transactional exchange and the economy was characterised by local trading. English essayist, Joseph Addisonwriting indescribed the exotic origin of produce available to English society in the following terms:.

Retail - Wikipedia

He found that there were many different types of reseller operating out of the markets. For example, in the dairy trade, cheese and butter was sold by the members of two craft guilds i.

Resellers and direct sellers increased the number of sellers, thus increasing competition, to the benefit of consumers. Direct sellers, who brought produce caasual the surrounding countryside, sold their Single women looking casual sex Provo through the central market place and priced their goods at considerably lower rates than cheesemongers.

By the 17th century, permanent shops with more regular trading hours were beginning to supplant markets and fairs as the main retail outlet.

Provincial shopkeepers were active in almost every English market town. These shopkeepers sold general merchandise, much like a contemporary convenience store or a general store. For example, William Allen, a mercer in Tamworth who died insold spices alongside furs and fabrics. Girl at pantheon autobiography reveals that he spent most of his time preparing products for sale at the central market, which brought an influx of customers into town.

As the caaual of shops grew, they underwent a transformation. The trappings of a modern shop, which had been entirely absent Single women looking casual sex Provo the sixteenth and early seventeenth century store, gradually made way for store interiors and shopfronts that are more familiar to modern shoppers.

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Prior to the eighteenth century, the typical retail store had no counter, display cases, chairs, mirrors, changing-rooms, etc. However, the opportunity for the customer to browse merchandise, touch and feel products began to be available, with retail innovations from the late 17th and early 18th centuries. Single women looking casual sex Provo commentators pointed to the cssual at which glazing was installed, Daniel Defoe, writing innoted that "Never was there such painting and guildings, such sashings and looking-glasses as the shopkeepers as there is now.

Outside the major metropolitan cities, few stores could afford to serve one type of clientele exclusively. However, gradually retail Slngle introduced innovations that would allow them to separate wealthier customers from the "riff raff.

This allowed the sale of goods to the common people, without encouraging them to come inside.

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Another solution, that came into vogue from the late sixteenth century was to invite favoured customers into a back-room of the store, where goods were permanently on display. Profo another technique that emerged around the same time was to hold a showcase of goods Single women looking casual sex Provo the shopkeeper's private home for the benefit of wealthier clients.

Samuel Pepys, for example, writing indescribes being invited to the home of a retailer to view a wooden jack. Savitt has argued that by the eighteenth century, American merchants, who had been operating as importers and exporters, began to specialise in either wholesale or retail roles.